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Insights, case studies, best practices, guides, analysis and research about native advertising.

What does reciprocity have to do with native advertising?

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Programmatic

Native programmatic: Why it’s a major opportunity for publishers

Dec 2, 2022 |
4 min read
Branded Video

What can you learn from over 200 brand videos?

Nov 29, 2022 |
2 min read

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Branded Video

The Scuba Diving Method: Finding better native content under the surface

Nov 22, 2022 |
2 min read
Interviews

How data helps native advertisers create engaging content

Nov 15, 2022 |
2 min read
Native Advertising Awards

3 inspiring examples of Native Advertising Awards entries

Nov 10, 2022 |
6 min read
Native Advertising

The 8 biggest mistakes to avoid when making an award entry

Nov 9, 2022 |
5 min read
Measurement

How do you measure campaign success? (And why it’s crucial that you do)

Nov 8, 2022 |
3 min read

10 tips for impressing the Native Advertising Awards jury

Nov 7, 2022 |
5 min read
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Native Advertising Institute - Olivia Hansens Gade 3, 3. - DK-1799 Copenhagen -  Phone: +45 7199 0256